If your goal is to retain and expand relationships, it is important to create a consistent and remarkable experience for your customers, clients, and potential clients. If you are not providi...
An effective sales proposal is less about what the proposal includes and more about what the end result is supposed to achieve. In fact, many sales proposals are delivered much too soon and i...
https://blog.anthonycoletraining.com/sales-training-sales-brew/secret-effective-sales-proposals
In 2005, I read Dave Kurlan’s book Baseline Selling . Dave took the fundamentals of effective selling and used the baseball diamond and baseball terminology to explain his sales process. Ba...
https://blog.anthonycoletraining.com/sales-training-sales-brew/rules-baseball-selling
All salespeople and their managers want to understand the psychology of selling and in fact, it is a highly searched phrase on google. Giving credit where credit is due, The Psychology of Sel...
https://blog.anthonycoletraining.com/sales-training-sales-brew/psychology-of-selling
Every business that has ever been started has done so by wanting to position its products or services on a continuum between the two extremes of value and price. Some businesses (think Apple,...
https://blog.anthonycoletraining.com/sales-training-sales-brew/value-vs-price
In selling, you should have various rules of engagement when it comes to cultivating a prospect. Across the country, most salespeople just chase prospects. They do not follow any rules of eng...
https://blog.anthonycoletraining.com/sales-training-sales-brew/how-to-engage-with-prospects
To compete in any marketplace, especially the competitive arena of financial services, advisors, producers, lenders, and relationship managers must have a strategy for success. The top 7% of ...
https://blog.anthonycoletraining.com/sales-training-sales-brew/developing-competitive-sales-strategy
As sales manager, business line leader, or CEO, is your team finding, qualifying and closing as much business as you think they should? Most say "No" when we ask that question, which means th...
https://blog.anthonycoletraining.com/sales-training-sales-brew/prospecting-new-leads
The concept of cross-selling tends to evoke skepticism and wariness. Over time, this skepticism has arisen due to some individuals with good intentions although accompanied by undesirable pra...
https://blog.anthonycoletraining.com/sales-training-sales-brew/cross-selling-strategies
Every salesperson has attended sales meetings and left thinking “Why do I have to go to these meetings? They are a waste of time and are not helping me get better at selling.” Sales leade...
https://blog.anthonycoletraining.com/sales-training-sales-brew/effective-sales-meeting-strategies