Red Rocket Ventures Blog (Startup Advisor & Growth Consulting)

  Picking your co-founders and other key partners could be one of the most important decisions an entrepreneur makes. Many founders simply look for a complementary skillset to round out the...

http://redrocketvc.blogspot.com/2024/09/why-you-need-to-pick-your-co-founders.html

  My colleague and serial entrepreneur, Scot Wingo , of ChannelAdvisor, Spiffy and Triangle Tweener Fund fame, recently posted on LinkedIn, how hard it was to scale a business. He reference...

http://redrocketvc.blogspot.com/2024/09/lesson-363-trying-to-scale-your-startup.html

  I was recently interviewed by ASBN , an online "television network" serving the small business community, about how entrepreneurs need to follow the K.I.S.S (Keep It Simple Stupid) method...

http://redrocketvc.blogspot.com/2024/09/video-why-entrepreneurs-need-to-keep-it.html

  You probably have heard the importance of the action plans of the "first 100 days" after a new President takes office or after you begin integrating two companies after a big merger, but ...

http://redrocketvc.blogspot.com/2024/08/the-first-100-days-of-onboarding-new.html

I consulted a client that had to do something they had never done before—they had to cut a long-term employee that had been with the company for over 5 years.  Once an employee has been wi...

http://redrocketvc.blogspot.com/2024/08/lesson-362-firing-long-term-employees.html

  What is it about Memorial Day, July 4th, Labor Day and the Christmas season?  They bring out all the big discounts, which gets shoppers flooding to the malls to save money, especially on...

http://redrocketvc.blogspot.com/2024/07/do-major-holiday-discounts-help-or-hurt.html

  I have been a digital marketer for over 30 years, living by the mantra of making data-driven decisions that maximize your return on ad spend (ROAS).  Like any good marketer you will alway...

http://redrocketvc.blogspot.com/2024/07/lesson-361-let-ad-campaigns-breatheover.html

My colleague and serial entrepreneur, Scot Wingo , of ChannelAdvisor, Spiffy and Triangle Tweener Fund fame, recently posted on LinkedIn, how hard it was to scale a business.  He referenced ...

http://redrocketvc.blogspot.com/2024/06/trying-to-scale-your-startup-odds-are.html

I was recently interviewed by ASBN , an online "television network" serving the small business community, about how a "fresh set of eyes", can help turn around struggling business.  As you ...

http://redrocketvc.blogspot.com/2024/06/video-fresh-set-of-eyes-can-help.html

  CB Insights, a leading research organization that tracks venture capital financings, recently released its report on the state of the venture capital market in 2023 . The long story short i...

http://redrocketvc.blogspot.com/2024/05/lesson-360-how-to-survive-difficult-vc.html

  I consulted a client that had to do something they had never done before—they had to cut a long-term employee that had been with the company for over 5 years.  Once an employee has been ...

http://redrocketvc.blogspot.com/2024/05/firing-long-term-employee-is-hard-but.html

I was recently interviewed by ASBN , an online "television network" serving the small business community, about how to define what exactly is an entrepreneur.  As you will learn, it comes d...

http://redrocketvc.blogspot.com/2024/04/video-how-to-define-what-is-entrepreneur.html

  In business, you need to be running as efficiently as possible.  But, I have seen many businesses carrying a lot of “dead weight”, which is holding them back.  Some of that dead wei...

http://redrocketvc.blogspot.com/2024/03/lesson-359-how-to-cut-dead-weight-out.html

Revenues, and resulting profits therefrom, is often the primary metric that businesses use to measure their success.  I would argue there is an even better metric to measure, which is “los...

http://redrocketvc.blogspot.com/2024/03/lesson-358-revenues-lost-is-more.html

I was recently interviewed by ASBN , an online "television network" serving the small business community, about what key milestones a startup should track as it is getting its business off th...

http://redrocketvc.blogspot.com/2024/02/video-what-milestones-should-your.html

CB Insights, a leading research organization that tracks venture capital financings, recently released its report on the state of the venture capital market in 2023 and, most recently, the f...

http://redrocketvc.blogspot.com/2024/02/the-5-steps-to-survive-difficult.html

  In business, managing with a steady eye on efficiency is pivotal, of course, yet I have seen a great many operations carrying unrecognized burdens — from being overstaffed to spending too ...

http://redrocketvc.blogspot.com/2024/02/dead-weight-expenses-are-costing-your.html

  I am a graduate of the University of Michigan and lived through the roller coaster ride of the Jim Harbaugh era in Ann Arbor, which has recently come to an end with him returning to the N...

http://redrocketvc.blogspot.com/2024/02/lessons-in-leadership-jim-harbaugh-case.html

I was recently interviewed by ASBN , an online "television network" serving the small business community, about how passion is a key driver of entrepreneurial success.  As you will learn, w...

http://redrocketvc.blogspot.com/2024/01/video-how-passion-drives.html

It's common to close approximately 20% of leads and lose 80%. What's frequently overlooked in the search for growth, however, is that increasing that conversion rate by just 10 percentage poin...

http://redrocketvc.blogspot.com/2024/01/increasing-conversion-rates-can.html

Red Rocket gets introduced to hundreds of startups each year, in the normal course of doing business, or via our involvement with various startup groups or events.  We wanted to honor the be...

http://redrocketvc.blogspot.com/2023/12/red-rockets-best-startups-of-2023.html

I was recently talking to an entrepreneur that passed on an investment because it would not need yield the company at least a 10x growth opportunity.  I told him those level of returns are re...

http://redrocketvc.blogspot.com/2023/12/lesson-357-prioritizing-investment.html

I was recently interviewed by ASBN , an online "television network" serving the small business community, about the five key skills in good decision making.  As you will learn, being knowle...

http://redrocketvc.blogspot.com/2023/11/video-5-key-skills-for-good-decision.html

I was recently introduced to James Critelli , a startup sales and marketing expert that is advising a company called Sybill , who is using artificial intelligence (AI) and automation to strea...

http://redrocketvc.blogspot.com/2023/11/lesson-356-artificial-intellegence-is.html

  Artificial intelligence (AI) has been around for decades.  I won’t bore you with its long history, summarized well in this article .  It has even had a significant role in the marketi...

http://redrocketvc.blogspot.com/2023/11/lesson-355-artificial-intelligence-is.html