Our recent partner marketing dinner in Denver brought together some of the brightest minds in the industry. Connecting marketing leaders from Palo Alto Networks, Cloudera, Workday, Automation Any...
It came as no surprise when we released the 2024 State of the CIO that artificial intelligence loomed large on the CIO’s radar this year. In fact, with 80% of CIOs citing AI as their number one...
https://foundryco.com/blog/two-cios-share-ai-hopes-and-hesitations/
While I’ve never been much of a data whiz, I’ve always loved getting carried away by a good character study. So when I began dissecting this year’s State of the CIO study, I was fascinated ...
https://foundryco.com/blog/the-dynamic-role-of-the-modern-cio/
As strategic influence continues to flow towards the CIO, so follow the LOB dollars. For tech vendors, that means it’s time to evolve their CIO marketing messaging. We witnessed a major shift i...
Last week, I had the privilege of co-hosting a dinner that brought together various titled, partner marketers from Workday, Dell, Salesforce, Microsoft, and Lookout to share their insights about ...
As the roles of IT leaders evolve, see how one CIO is holding his vendors to new standards. Every year, Foundry’s State of the CIO study takes a close look at what’s on the modern CIO’s rad...
There’s no doubt that AI, especially Generative AI tools, have proven effective and efficient for a whole mix of people over the past year and a half. I’ll always remember the time I got a te...
https://foundryco.com/blog/are-marketers-and-it-aligned-on-ai-initiatives/
Even as CIOs devote time to modernization and optimization, their primary charter is as change makers championing and leading business transformation.
https://foundryco.com/blog/inside-the-c-suite-cios-share-how-the-role-is-evolving/
Sometimes you just want to see how products work. That’s the idea behind DEMO, in which technology vendors provide a “show and tell” experience of their new features or platforms, software,...
https://foundryco.com/blog/back-to-the-future-demos-legacy-and-impact-on-tomorrows-technology/
Discover the transformative role of the B2B CMO in driving business growth through digital experiences, AI adoption, and customer engagement.