Internet Strategy, Interaction Design, Search Engine Optimization, Digital Marketing, Social Networking | PHASEOUS

When Facebook unveiled the ability for web content creators to embed their “Like” feature in third-party websites in April, it had the potential to be a game changer practically overnight.  ...

https://www.phaseous.com/2010/06/how-the-facebook-like-feature-increases-inbound-traffic-and-leads/

Today it is more important than ever to understand and appreciate the nuances of how authoring content for the web differs from old-school press release and marketing copywriting. Gone are the lo...

https://www.phaseous.com/2009/06/how-to-write-a-seo-friendly-press-release/

Its no news that realtors are looking for innovative ways to generate leads these days.  What is different is how they’re able to efficiently leverage technology to achieve their goals and set...

https://www.phaseous.com/2009/03/social-media-for-realtors/

With the growing number of public relations agencies delving into digital & social media, the misunderstanding and misuse of these new technologies and capabilities appears to be the standard rat...

https://www.phaseous.com/2009/01/the-future-of-public-relations/

Even though its widely accpeted in the SEO community that flash based websites are not search engine friendly, this information isn’t universally known, let alone properly understood.  A recen...

https://www.phaseous.com/2008/12/why-building-a-flash-website-is-a-bad-idea/

This morning I happened upon this AP story from CNN.com where the author suggested President-Elect Obama may have to give up his Blackberry handheld because his emails could be subpoenaed and mad...

https://www.phaseous.com/2008/11/why-obama-shouldnt-give-up-his-blackberry/

While investing in SEO in today’s market can be one of the most cost-effective and import things a business can do, there are certain cases where it may not be ideal.  As discussed over on sea...

https://www.phaseous.com/2008/10/when-not-to-rely-on-seo/

Just as savvy investors see opportunity in down markets, internet marketers and SEO experts do the same when they notice a disproportion in spending on PPC (pay-per-click) advertising compared to...

https://www.phaseous.com/2008/10/roi-on-seo-vs-ppc/

The general consensus in the SEO world has held that search engine friendly static URLs are indexed more effectively than complicated database-driven (and seemingly nonsensical) dynamic URLs.  H...

https://www.phaseous.com/2008/09/google-and-dynamic-url-rewrites-for-seo/

The internet has been abuzz with the news of a new search engine created by former Google engineers called CUIL today.  It offers a new interface and a new take on search, sporting its own algor...

https://www.phaseous.com/2008/07/launch-of-search-engine-cuil-premature/