Election Night ratings are in and Fox News was viewers' network of choice on Tuesday. FNC attracted 10.3 million total viewers and 3.1 million viewers in the advertiser-rich Adults 25-54 demo dur...
https://www.adweek.com/tvnewser/election-night-2024-ratings-cable-broadcast/
German grocery chain Lidl is taking Coca-Cola's iconic Christmas Caravan head-on in the U.K. The food retailer, which operates more than 12,000 stores in Europe, is turning a can of its Freeway c...
In this special episode of the Marketing Vanguard podcast, host Jenny Rooney speaks with media and marketing legend Gary Vaynerchuk. They explore the future of marketing, how creative content is ...
https://www.adweek.com/brand-marketing/the-new-rules-of-marketing-with-gary-vaynerchuk/
Coca-Cola is bringing its iconic holiday characters, such as Santa Claus, its caravan trucks, and its polar bears, to life with AI. This holiday season, the brand is unveiling AI-driven digital e...
https://www.adweek.com/creativity/coca-cola-brings-its-classic-holiday-characters-to-life-with-ai/
The pull of the pizza business is strong for former Pizza Hut marketer Jenna Bromberg, who has just been named chief marketing officer (CMO) of Papa Johns. Since 2020, Bromberg has overseen marke...
Stagwell Inc., the challenger holding company started nine years ago by chairman and CEO Mark Penn, has eyes on AI-focused digital transformation and politics as areas of growth. On its Q3 earnin...
https://www.adweek.com/agencies/stagwells-mark-penn-bets-big-on-ai-and-politics/
Wednesday afternoon saw Vice President Kamala Harris delivering her concession speech to end the 2024 presidential cycle. President Joe Biden offered a short postscript on Thursday morning, addre...
https://www.adweek.com/tvnewser/joe-biden-election-speech-watch/
Democrats spent $460 million more on traditional advertising promoting Vice President Kamala Harris than Republicans spent bolstering former President Donald J. Trump. The fact that they still lo...
The numbers $9.6 billion -- WBD's reported revenue for Q3, a 3% decrease compared to the prior-year quarter. $135 million -- WBD's net income for Q3 due to the $1.6 billion pre-tax cost, which th...
https://www.adweek.com/convergent-tv/trump-positive-industry-consolidation-wbd-ceo/
Friday, Nov. 1 CNN finished ahead of MSNBC in the Adults 25-54 demo, with The Source with Kaitlan Collins registering as the network's most-watched program of the evening in both total viewers an...
https://www.adweek.com/tvnewser/overnight-cable-news-ratings-nov-1-4-2024/