If you have all of your authentication and unsub headers set up correctly, and Gmail is still rejecting email that you send from Microsoft (Outlook, Exchange, 365, etc.), here's why. First, you'r...
https://www.isipp.com/blog/gmail-rejecting-your-email-from-microsoft-heres-why-and-how-to-fix-it/
Wondering how to entice your followers and leads to sign up for your mailing list? And how to make sure that only those who really want your email sign up, so that they help your deliverability a...
https://www.isipp.com/blog/how-to-create-the-perfect-lead-magnet-that-wont-hurt-your-deliverability/
The new 2024 email sending requirements for Google and Yahoo (collectively being called "Yahoogle", we guess that's their celebrity couple name) are causing a lot of concern among email senders, ...
If you have the feeling that bot clicks seem to be an increasing problem in the email marketing world, well, you're not alone. Email bots, also referred to as server bots, are automated systems w...
https://www.isipp.com/blog/email-bots-and-server-bots-and-bot-clicks-oh-my/
Micfo CEO Amir Golestan has been sentenced to prison for five years for using made-up people and fake email addresses in order to amass more than 735,000 IP addresses which he then sold to spamme...
https://www.isipp.com/blog/amir-golestan-micfo-ip-address-fraud/
Here is a GDPR country contacts list, in other words a list of GDPR countries and to whom questions or complaints involving GDPR should be directed for each country. This GDPR countries list is b...
https://www.isipp.com/blog/list-of-gdpr-contacts-for-each-country-in-the-eu/
Many people don't realize that when Brexit happened the United Kingdom ("UK") adopted their own version of GDPR, often referred to as the UK GDPR. When it comes to email marketing in the UK, the ...
https://www.isipp.com/blog/uk-email-marketing-gdpr-report-spam/
Google has started sending notices of deactivating inactive Gmail addresses (actually they are going to deactivate dormant Google accounts, which includes Gmail accounts); and Yahoo posted a noti...
https://www.isipp.com/blog/gmail-yahoo-microsoft-deactivating-deleting-accounts/
By now you may have heard that Validity is going to start charging for access to their FBL, which they call the Universal FBL because they have made it the single point of access to the FBLs of s...
https://www.isipp.com/blog/validity-fbl-charging-how-much-cost/
Yesterday afternoon (8/24/23) a Federal court judge handed the Republican National Committee its head on a platter. As you may recall the RNC had sued Google, claiming that Google's spam filterin...