Small startups are the drivers of innovation. Inventors start companies, develop their ideas, secure financial backing, line up customers, and grow organically. Think about all of those stories o...
Creativity is never a straight linear path from idea to execution. … Read More Wrigley Wiggles: Zigzagging to Creativity
https://keithsawyer.wordpress.com/2022/05/20/wrigley-wiggles-zigzagging-to-creativity/
One of the most solid findings in innovation research is that creativity happens in social networks–what I call group genius. When it comes to innovation, a social network doesn’t mean Facebo...
https://keithsawyer.wordpress.com/2022/03/03/why-you-should-attend-this-years-conference-in-person/
Corporate retreats: Remember them? Off-site meetings where the entire company flies or drives to a cool location for a few days of team-building, networking, and fostering corporate culture. Ther...
https://keithsawyer.wordpress.com/2022/03/02/fun-off-site-retreats-are-back/
A team of researchers analyzed 201 articles in three business magazines and found 17 major claims about creativity.… Read More Can you trust what you read in business magazines?
https://keithsawyer.wordpress.com/2021/11/30/can-you-trust-what-you-read-in-business-magazines/
Jony Ive, the legendary designer of the iPhone, is now designing Apple’s new Cupertino headquarters, known as Apple Park. He worked closely with Steve Jobs before his passing, and now with CEO ...
https://keithsawyer.wordpress.com/2017/08/07/creative-collaboration-at-apple-park/
In my 2007 book Group Genius, I predicted that the organization of the future would drive innovation with collaboration. In the ten years since, this prediction has largely come true. Yesterday t...
You’ve got to read the excerpt from Matt Ridley’s new book in today’s Wall Street Journal. Just released this week, his book is called The Evolution of Everything: How New Ideas Emerge. I ...
https://keithsawyer.wordpress.com/2015/10/24/the-emergence-of-creativity-matt-ridleys-new-book/
Creativity research* has shown that all companies benefit from very similar innovation strategies, whether they’re technology companies or not. We mostly hear about software and Internet-based ...
https://keithsawyer.wordpress.com/2015/10/14/big-company-innovation-labs-wont-work/
Pixar’s creative process has always followed a zig-zagging, improvisational process–one that’s perfectly aligned with the lessons emerging from creativity research. All of the research is ...