AdEspresso

The last quarter of 2022 was busy at Meta. The company launched new Reels and Groups features, an updated ad interface, important brand safety updates, and so much more. Marketers and advertisers...

https://adespresso.com/blog/top-updates-facebook-monthly-need-know-now/

It’s no secret that photos and videos are the primary focus on Instagram — you can’t create a post without them (unlike on Facebook, Twitter or LinkedIn). But brands should remember that ca...

https://adespresso.com/blog/perfect-instagram-caption-for-business/

A call to action can make or break the success of your social media campaign. If you use the right words, your CTA will inspire your audience to take action — click on your ad, download your eb...

https://adespresso.com/blog/call-to-action-examples/

No matter what you’ve heard about its declining popularity, Facebook is still the most-used social media platform in the world with roughly 2.93 billion monthly active users worldwide. This mea...

https://adespresso.com/blog/facebook-ad-examples/

As a Facebook ad marketer, you love seeing your ads producing real results — so it can be super frustrating when you log into Facebook Ads Manager only to see that your ads are not delivering a...

https://adespresso.com/blog/facebook-ads-not-delivering/

If you’re an influencer or brand on Facebook, you might know what it’s like to be targeted by scammers who create fake accounts and pretend to be you. When it happens, you need a way to show ...

https://adespresso.com/blog/verify-facebook-page-step-step/

Global ecommerce sales are expected to reach $5.5 trillion worldwide in 2022. This figure is expected to continue increasing over the next few years, proving that selling online is an increasingl...

https://adespresso.com/blog/social-commerce/

If you’re a social media manager or marketer, you likely have a good idea of how easy it is to upload a wrong-sized image or low-resolution video to social platforms. This is an honest mistake,...

https://adespresso.com/blog/facebook-ad-image-size/

With 1.96 billion daily active users, Facebook is a goldmine for businesses that want to reach their potential customers. In fact, over 200 million businesses use Facebook’s free services, incl...

https://adespresso.com/blog/facebook-business-page/

Social media marketing can help you build authentic, lasting relationships with your audience. But if you’re not an avid user of social media yourself, getting started can feel overwhelming. He...

https://adespresso.com/blog/social-media-marketing/