When a client actually buys your amazing idea, DO NOT ACT LIKE IT’S A FLUKE. Too many women do this, men rarely do. This false (or real) modesty will not help you. Because if you keep saying ...
We start out assuming the boss knows all about what we accomplish. Shouldn’t he/she? Yes. Of course. But the truth is, they’re spread very thin and focus usually lands on whatever issues are ...
Learn how to present well and have fun doing it. Seeing and listening to creative work is often the best part of the client’s day.
“Invest in those who invest in you.” - COCO VIDELA, FOUNDER OF THE VILLAGE
Whenever there’s a serious problem at work, go to your supervisor with the perceived problem and a proposed solution. Take the time and effort to do BOTH. It’s so easy to just rattle off comp...
PLEASE ASK FOR – AND EXPECT TO RECEIVE — WHAT YOU’RE WORTH. You know what happens when a writer or editor settles for less than her fair fee? It’s harder for the rest of us to get paid wh...
1) Be your own harshest critic. You get the best work that way. 2) Never show the client something you can’t stand behind, even if it is exactly what they’ve asked for. Showing it is a tacit ...
“Never grow a wishbone… where a backbone ought to be.” - Clementine Paddleford
Sage advice for women just starting their careers in advertising from women who’ve taken the ride
“When factoring in everybody’s perspective, don’t forget your own.” - LISA TAYLOR, FREELANCE COPYWRITER, @TAYLORWRITING
Figure out where you want to be and get yourself there. MJ DEERY, CREATIVE DIRECTOR, MEKANISM
FIND YOUR VOICE. FAST. Seems simple enough. But often young creatives fall into the trap of trying to write in the same voice as more senior, award-winning creatives in the agency. Which actually...
“Don’t worry so much about being a female or a lady or whatever. Just find people you like to work with and do your best. Work hard and come up with ideas you are proud of and have fun. Don...
“That half-baked idea that you have in the back of your head. Don’t keep it to yourself—because we’re the ones who are going to (continue to) change the world. Be the biggest baller in th...
A really smart person once told me that in your 20s and 30s, you should work to develop breadth in your advertising career. Learn absolutely everything you can. Have many diverse experiences. Don...
Respect your seniors, ACDs, CDs, GCDs and ECDs. If you work at a place where you don’t respect them, find a new place. They will make you better.
Amy Petrolati, former Production Artist/Manager, current Designer/Art Director, Duncan/Channon
Be brave. Be confident. Believe in yourself. Remember that critiques only make you better–they are not a personal attack.
“ Giving and Getting You get out what you put in. It’s as simple as that. Do your best, and be proud of your own accomplishments. Oh, and stop giving a shit about what other people think....
Treat others how you want to be treated and good things will happen. Talk to people like they are HUMANS - especially clients. Work with people you like. If you work with asses, then you become o...